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Susan Park

Bae Kim & Lee LLC

susan.park@bkl.co.kr


Ms. Park focuses her practice on IP transactions including licensing of intellectual property and counselling clients on all aspects of technology, patent, trademark and copyright.

In the areas of patent/technology licensing and enforcement, Ms. Park has advised clients from a wide range technical fields including semiconductors, information and telecommunications, laser technology, pharmaceuticals and biomed. Ms. Park has represented various clients in connection with the development, licensing, transfer, and enforcement of their technology (both patented and unpatented), including complex patent licensing transactions involving securities and corporate restructuring/bankruptcy laws.

Ms. Park also advises multinational brand owners in the fashion, media and consumer goods and retail industries in connection with the registration, licensing and enforcement of their trademarks. Integral to Ms. Park’s work in this area include advising clients on distribution and franchising transactions and counselling and assisting brand owners in connection with their anti-counterfeiting efforts.

In addition, as a member of BKL’s Entertainment & Sports Team, Ms. Park also advises clients from the entertainment and advertising industries and, particularly, in the areas of music licensing and film copyright clearance. Ms. Park has worked on broadcast rights licensing deals, and advises the Pyeongchang Organizing Committee for the 2018 Olympic Paralympic Winter Games. Ms. Park has also represented major publishers in connection with dispute resolution and litigation involving copyright infringement.

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