Callol, Coca & Asociados is a specialist competition law firm assisting corporations and organizations in need of strategic advice in: (i) competition, merger control and regulatory matters; (ii) commercial and regulatory matters with a focus in the distribution, consumer goods, communications, media and technology sectors; (iii) administrative and civil litigation matters related to competition, unfair trade and antitrust damages. The firm advises, for example, on the legality of distribution systems (e.g. exclusive and selective distribution systems) for luxury companies, e-commerce platforms and well-known consumer products companies; on the legality of pricing policies and commercial practices under competition and unfair competition law (e.g. MFN, pricing schemes and incentives, exclusivity and online sales); dealing with damages claims caused by the breach of unfair competition and trade regulation (e.g. below cost pricing); on various prominent abuse of dominance cases in media, Internet and data markets. The firm has successfully acted in several high stakes appellate and Supreme Court litigation matters.